The question of whether the traditional museum survive in the digital age has been bounced around since the dawn of digital art and archiving. In an article for The Independent, Christopher Beanland examines the issue of a global "museum boom" (especially in China where a new one opens every day), and how this is having an undoubtedly positive impact on people's quality of life. For Beanland, it's curious that "we don't splash out on council houses or universities or hospitals any more – but we do build museums and galleries." Perhaps it's because they are "a reliquary for our collective memories" and "a triumph of our collective will" or, in most cases, because they employ excellent PR and branding strategies. He notes that "despite being swamped by possessions, we've changed our views towards those things. In the second half of the 20th century, people defined themselves by what they had. But today people increasingly define themselves by what they do."