Oki Sato: The Latest Architecture and News

Nendo in Japanese means free forming clay almost like Play-Doh, founder Oki Sato goes on to further describe the meaning to represent in the end ‘flexibility’. The company, which he established in Tokyo in 2002 after graduating with an architecture degree from Waseda University, has steadily gained momentum (they now have a second office in Milan) and recognition. Focusing on small ideas that provide a strong impact, Sato shares, “we don’t specialize in anything it is the story that is important.” Nendo‘s designs, are able to simultaneously remain clean and minimal while remaining friendly or as Sato describes it, “he doesn’t want to make them cold, it needs a pinch of humor.”