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For decades, the construction industry followed a familiar rhythm: design came first, materials followed. The pressing need for sustainable buildings has shattered this routine. Material selection is no longer an afterthought, but a critical decision made at the outset, with the potential to dramatically reduce a project's environmental footprint. This shift is even more crucial given the construction industry's appetite for raw materials – a staggering 3 billion tons extracted annually. To navigate this new landscape, digital material libraries and data-driven evaluation are emerging as powerful tools, creating a culture where materiality takes center stage to shape a more sustainable built environment.