A great photograph is often as important as a great building—sometimes even more. From the pages of glossy magazines to the galleries of digital publications and online portfolios, high-quality photography is crucial for contemporary architects. Yet the array of camera options, equipment, accessories, and technical jargon (aperture, ISO, shutter-speed, etc.) can be dizzying, if not intimidating. So what happens when the camera in your iPhone is no longer enough?
To ensure emerging practitioners and professionals alike take the perfect shot, Eric Reinholdt summarizes at length the photography equipment used in his own practice in this two-part video from 2016. The first instalment on the architect, writer, and photographer's channel 30X40 Workshop makes it clear that his preference is a digital SLR camera. The 20+ megapixel image quality as well as range of larger aperture lenses with added versatility are crucial features for large format printing and digital publishing. Canon and Nikon are among the suggested brands as they are established with a large offering of products. And, are expected to provide additional upgrade paths as new equipment is released.