David Basulto stands behind one of the most important and influential media outlets for architecture enthusiasts worldwide – ArchDaily. Founded in 2008, the portal has become an integral part of the daily lives of architects, interior designers, and design enthusiasts. At this year's Salone del Mobile, Basulto visited the booth of OMNIRES, one of the leading manufacturers in the bathroom industry in Europe. During our visit to the booth of the debutant Polish brand in Milan, we discussed the latest trends, innovations, and challenges facing the world of architecture with representatives of OMNIRES.
The founder and editor-in-chief of ArchDaily not only boldly sets standards in the field of architecture but is also a visionary, transforming the way professionals engage in discussions about interiors and buildings. His experience and perspective provide a valuable insight into current and future trends in the industry.
OMNIRES: You have a lot of experience with trade fairs in Europe and around the world. Today we meet at the Salone del Mobile. Is there anything here that particularly caught your attention?
David Basulto: Above all, what caught my attention is craftsmanship and dedication to the creative process. The industry is looking for products made with care and solidity. These can be objects utilizing advanced technologies as well as traditional, handmade artistic works. There is a growing appreciation for artisanal materials.
OMNIRES: Do you observe this trend in all areas? How would you describe this tendency in the case of kitchens and bathrooms?
David Basulto: I think kitchens and bathrooms are places where we see a lot of modern technological solutions, although craftsmanship is very visible in furniture making. I notice a tendency to use organic materials and adopt a craft approach, evoking sensory experiences. Generally speaking, trends related to our lifestyle have a significant impact on us as a community. We pay great attention to our own spaces, which we design to create the most relaxing environment possible. In a world where so much is happening, our homes should be safe havens. This reflects not only in the materials but also in our approach to ourselves. For example, bathrooms are evolving into more than just functional spaces. They are increasingly becoming home spas where we spend time to pause and relax.
OMNIRES: Would you call this a trend or rather a way in which people are changing their perception of their homes? Do you think it's something long-term?
David Basulto: It's a natural evolution and something that won't change radically in the coming years. A few years ago, there was a trend in research to mimic trends emerging from the hotel industry because they serve as a kind of reference and basis. We used to go to spas or good hotels to feel that specific comfort, and now we've started to just bring it into our homes. Having a spa in our own bathroom has finally become possible – freestanding tubs, seating areas, spacious showers with comfortable rain showers – it no longer surprises anyone.
OMNIRES: Have you noticed similar transformations in other areas? Can we compare these trends to anything else?
David Basulto: People now highly appreciate the idea of fine dining and wonder how they can bring that restaurant experience into their homes. As a result, solutions such as open kitchens or islands are becoming increasingly popular. This is also part of the evolution in how we treat our homes and take care of ourselves, as I mentioned earlier.
OMNIRES: Can it be said that you expected this at this year's Salone del Mobile?
David Basulto: Yes, in Milan, brands showcase their best achievements; from new ideas or materials to new production methods. In this way, they also develop us as consumers, architects, designers, and decision-makers.
OMNIRES: OMNIRES debuted at this year's Salone del Mobile - how do you rate this debut?
There is a very good tradition of industrial design and production in Poland. Polish design is extremely valuable. I come from Latin America, currently living in Western Europe, and I notice that the world still has little awareness of the quality of design from this part of Europe. During my visit to the OMNIRES booth, I paid particular attention to bathroom and kitchen faucets. I believe that their technical part plays a crucial role, ensuring reliability and functionality.These fittings showcase valuable design because its importance lies not only in its appearance but also in its operation, touch quality, and execution. This is the essence of top-quality production.
OMNIRES: Let's go back to the topic of craftsmanship for a moment. Transparency of the process, product lifecycle - are these the principles behind it?
David Basulto: I think people are becoming increasingly aware of how the products they choose are designed and manufactured. Consumers are much more aware of materials, their origins, energy footprint, but also repair possibilities - the entire production cycle. I think companies also understand this phenomenon, which goes beyond mere production and extends to topics such as how to repair, exchange, reuse, and support customers throughout the cycle, even after purchase. Today, this is not yet widespread, but we are beginning to see promising transformations.