Imagine forty-two, 33 meter high concrete tubes each with a diameter of 5.5 meters, with no open space to experience the volume from within. The brief from the Zeitz Museum of Contemporary Art Africa (Zeitz MOCAA) for London-based Heatherwick Studio was to "reimagine the Grain Silo Complex at Cape Town's V&A Waterfront with an architectural intervention inspired by its own historic character," calling for a "solution unique for Africa" in order to create "the highest possible quality of exhibition space for the work displayed inside." Heatherwick's response will be the creation of a "a new kind of museum in an African context."