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Jonathan Massey

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The Gherkin: How London’s Famous Tower Leveraged Risk and Became an Icon (Part 4)

This four part series (originally published on Aggregate’s website) examines the Gherkin, the London office tower designed by Foster + Partners, showing how the urban icon engaged and leveraged perceptions of risk. In part one, author Jonathan Massey introduced the concept of "risk design” to describe how the Gherkin’s design managed the risks posed by climate change, terrorism, and globalization. In parts two and three, Massey examined the building’s treatment of risks associated with climate change and terrorism. In this final installment, Massey concludes by addressing the building’s engagement with risks posed to the City of London by globalization.

Unlike New York and other cities in which zoning codes entitle landowners to some kinds of development “as of right,” the City of London regulates property development through case-by-case review by planning officers, who judge how well the proposed construction conforms to City-wide plans and guidelines regarding factors such as building height, development density, access to transit, and impact on views and the visual character of the area. In order to develop the Gherkin, the property owners and Swiss Re had to secure planning consent from the City Corporation through its chief planning officer, Peter Wynne Rees. The review and permitting process that culminated in the granting of planning consent in August 2000 spanned the planning office as well as the market, the courts, and the press. Rees brokered a multilateral negotiation so intensive that we could almost say the building was designed by bureaucracy. Part of that negotiation entailed imagining and staging risk: climate risk, terrorism risk, and, especially, the financial risks associated with globalization.

The Gherkin: How London’s Famous Tower Leveraged Risk and Became an Icon (Part 3)

This four part series (originally published on Aggregate’s website) examines the Gherkin, the London office tower designed by Foster + Partners, showing how the urban icon engaged and leveraged perceptions of risk. In part one, author Jonathan Massey introduced the concept of "risk design” to describe how the Gherkin’s design managed the risks posed by climate change, terrorism, and globalization. In part two, Massey examined the building’s treatment of climate risk. In part three, below, he explains how the Gherkin redesigned the risk imaginary associated with terrorism.

Mornings the Zamboni scrubs the plaza. Moving across the pavement in parallel lines connected by tight turns, the sweeper cleans the stone of cigarette butts and spilled food and beer left the night before by the underwriters and bankers who patronize the bar and shops in the building’s perimeter arcade as well as the adjacent restaurant that in fair weather sets up outdoor tables and chairs.

By pulling away from its irregular property lines, the tower achieves almost perfect formal autonomy from its context. The gap between the circular tower base and trapezoidal site boundaries forms a privately owned public space, a civic and commercial amenity in this densely built part of the City. 

The Gherkin: How London’s Famous Tower Leveraged Risk and Became an Icon (Part 2)

This four part series (originally published on Aggregate’s website) examines The Gherkin, the London office tower designed by Foster + Partners, showing how the urban icon engaged and leveraged perceptions of risk. In part one, author Jonathan Massey introduced the concept of "risk design” to describe how the Gherkin’s design managed the risks posed by climate change, terrorism, and globalization. In part two, below, Massey examines the Gherkin’s enclosure and ventilation systems in detail to explain how the building negotiated climate risk.

In a poster promoting London’s bid to host the Olympic Games, the Gherkin supported gymnast Ben Brown as he vaulted over the building’s conical peak. The image associated British athleticism and architecture as complementary manifestations of daring and skill, enlisting the Gherkin as evidence that London possessed the expertise and panache to handle the risk involved in hosting an Olympic Games.

But a poster created three years later offered a very different image. Created by activists from the Camp for Climate Action to publicize a mass protest at Heathrow Airport against the environmental degradation caused by air travel, this poster shows the Gherkin affording only precarious footing to a giant polar bear that swats at passing jets as its claws grasp at the slight relief offered by spiraling mullions and fins.

The Gherkin: How London's Famous Tower Leveraged Risk and Became an Icon

How does design change the nature and distribution of risk? In this, the first of four installments examining the Gherkin, the London office tower and urban icon designed by Foster + Partners, author Jonathan Massey introduces the concept of “risk design.” The series, originally published on Aggregate's website, explains how the Gherkin leveraged perceptions of risk to generate profits, promote economic growth, and raise the currency of design expertise.

Designing Risk

Back the Bid. Leap for London. Make Britain Proud. Emblazoned across photomontages of oversized athletes jumping over, diving off, and shooting for architectural landmarks old and new, these slogans appeared in 2004 on posters encouraging Londoners to support the city’s bid to host the 2012 Olympic Games. Featured twice in the series of six posters—along with Buckingham Palace, Nelson’s Column, the Tower Bridge, the London Eye, and the Thames Barrier—was 30 St Mary Axe, the office tower known colloquially as the Gherkin for its resemblance to a pickle, or as the Swiss Re building, after the Zurich-based reinsurance company that commissioned the building and remains its major tenant.